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Social media & health: Current and future healthcare provider perspectives

Brittany C Campbell, Clay M Craig.

Cited by (1)

Abstract
Objective: As over 80% of active United States internet users are using social media (SM) sites, it is important for healthcare students (HCS) and healthcare professionals (HCP) to become educated on proper SM usage behaviors to effectively understand and apply SM policies. This research was designed to examine HCS and HCP motivations for utilizing SM sites, to determine the concerns HCS and HCP have with SM usage, and if these concerns are being addressed through SM policies and education. Methods: In 2012, 4370 HCS and 4269 HCP from the Texas Tech University Health Sciences Center participated in the Institutional Review Board approved online survey. Of those contacted, 187 HCS and 180 HCP completed the survey. Applying uses and gratifications theory, the authors conducted a mixed method survey and analyzed HCS and HCP motivations for utilizing SM sites and the concerns associated with SM usage, while simultaneously analyzing whether concerns are being addressed through SM policies and education. Results: Analysis reveals HCS and HCP were motivated by social entertainment, convenience of information, and professional self-expression. In addition, HCS and HCP top concerns associated with SM use in a professional and academic setting are patient privacy. This study also indicates HCP was more aware of their institutional SM policies. Yet, both view SM policies necessary to help educate them on effective SM use. Analysis of the qualitative responses reveals HCS and HCP’s top concerns with SM usage are Health Insurance Portability and Accountability Act violations and patient privacy. Conclusion: This study offers insight into HCS’ and HCP’ SM motivations and behaviors. It also expands on issues HCS and HCP have with SM usage and if SM policies effectively address these concerns. Future research should examine if and how patients use SM when seeking health information and analyze patient’s opinion of HCS’ and HCP’ usage of SM sites.

Key words: Healthcare, healthcare professionals, healthcare students, social media education, social media policy, uses and gratifications


 
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How to Cite this Article
Pubmed Style

Brittany C Campbell, Clay M Craig. Social media & health: Current and future healthcare provider perspectives. J Contemp Med Edu. 2014; 2(2): 128-133. doi:10.5455/jcme.20140515123200


Web Style

Brittany C Campbell, Clay M Craig. Social media & health: Current and future healthcare provider perspectives. http://www.jcmedu.org/?mno=150318 [Access: June 16, 2019]. doi:10.5455/jcme.20140515123200


AMA (American Medical Association) Style

Brittany C Campbell, Clay M Craig. Social media & health: Current and future healthcare provider perspectives. J Contemp Med Edu. 2014; 2(2): 128-133. doi:10.5455/jcme.20140515123200



Vancouver/ICMJE Style

Brittany C Campbell, Clay M Craig. Social media & health: Current and future healthcare provider perspectives. J Contemp Med Edu. (2014), [cited June 16, 2019]; 2(2): 128-133. doi:10.5455/jcme.20140515123200



Harvard Style

Brittany C Campbell, Clay M Craig (2014) Social media & health: Current and future healthcare provider perspectives. J Contemp Med Edu, 2 (2), 128-133. doi:10.5455/jcme.20140515123200



Turabian Style

Brittany C Campbell, Clay M Craig. 2014. Social media & health: Current and future healthcare provider perspectives. Journal of Contemporary Medical Education, 2 (2), 128-133. doi:10.5455/jcme.20140515123200



Chicago Style

Brittany C Campbell, Clay M Craig. "Social media & health: Current and future healthcare provider perspectives." Journal of Contemporary Medical Education 2 (2014), 128-133. doi:10.5455/jcme.20140515123200



MLA (The Modern Language Association) Style

Brittany C Campbell, Clay M Craig. "Social media & health: Current and future healthcare provider perspectives." Journal of Contemporary Medical Education 2.2 (2014), 128-133. Print. doi:10.5455/jcme.20140515123200



APA (American Psychological Association) Style

Brittany C Campbell, Clay M Craig (2014) Social media & health: Current and future healthcare provider perspectives. Journal of Contemporary Medical Education, 2 (2), 128-133. doi:10.5455/jcme.20140515123200





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